Are You Unaware?

March 28, 2019

A number of misconceptions surrounding life insurance deter people from purchasing individual policies. Americans’ lack of awareness of how life insurance can fit their needs is detrimental to their long-term financial goals.

When presented with a list of expenses that life insurance can cover, including: funeral costs, retirement income, estate considerations, estate taxes, charitable donations and education costs, roughly one quarter of respondents (23 percent) were unable to identify any of these options.

We can help demystify life insurance for you. Find the right life insurance plan for you unique needs. To start, see how much life insurance you may need - use the calculator below for a quick estimate!


SOURCE : The Protecting What Matters Most Study was conducted by Engine’s Online CARAVAN® Omnibus among a national sample of 2,008 adults comprising 1,004 men and 1,004 women 18 years of age and older from December 17-23, 2018.